
School Marketing Expertise on Demand
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School videos & Social Media Content
Professionally produced school videos and social media campaigns for the top international day and boarding schools around the world. Differentiate your school with a high level brand video, highlight the events that make your community stand out, produce amazing graduation videos, mini-documentaries about your school’s unique selling points, or deliver impactful testimonials from your parents, students, staff & alumni.
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Digital 360 Campus Tours
Often a first point of contact for admissions in today’s international landscape, our virtual campus tours showcase your campus and facilities to prospective families before they even set foot on your school grounds. Used by boarding and day schools for virtual open days, self-directed exploration, and in-person admissions tours with our guided tour feature, our virtual tours can be embedded directly into your website, or shared with prospective families via a link.
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School Photography
Whether you want to showcase your new facilities, build a campaign for an upcoming event, capture imagery of your community events or build your content library for future projects, our team of international photographers will deliver authentic and emotive imagery. Industry professionals with years of international school photography experience, live event coverage and corporate work, our imagery will make you school stand out.
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Branding & Market Positioning
We work with schools to develop a unique brand identity that sets you apart from their competitors. Our team’s understanding of the education marketing space and expertise in brand development can help you represent your school’s values and mission in your marketing efforts while establishing a strong brand presence that makes you instantly recognisable to prospective families and staff. Examples of this include:logo creation, brand guidelines and taglines as well as other visual elements and content that appeals to your target demographics.
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Social Media Management
Social media is an essential tool for reaching out to prospective families and engaging with current students and parents. Our team can helps schools to develop social media strategies, create authentic content, and manage social accounts. This helps you to build a strong online presence, increase engagement, and drive traffic to your website and admissions funnel, freeing up your time to do the important part - telling your story to prospective families and your community.
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Campaign Development & Advertising
We work with schools to develop and execute advertising campaigns to reach out to prospective families. This includes paid search, social media ads, display ads, and other forms of online advertising. For schools where this is suitable, we also help with traditional media, buying ad space for billboards, print and tv ads. Our team of experts will work closely with you to create a customised advertising strategy that fits your budget and marketing goals, then manage these functions and report, tweak and improve throughout the campaigns lifecycle, ensuring the best return on your investment.
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Public Relations & Crisis Communications
Everyone knows how important a good reputation is, and this is doubly important when it comes to educating children. We help schools to build and maintain a positive public image by creating press releases, organising events, and pitching stories to the media. Nobody wants a crisis, but when it happens, our team is there to help your senior leadership deliver a clear and timely response to your community, and where necessary, local media. This ensures that you maintain a strong reputation in your local and international community and build trust with prospective families.
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And More!
Our agency provides many tailored services for schools and education groups around the world - if your team has specific marketing or admissions needs, get in touch and we will help you to build the best solution that fits your budget and provides lasting return on your investment.